Brand:Asim Jofa Fabric:Yumna Zaidi brings her bold and confident energy to ‘The Meerub’ by Asim Jofa. This black beauty features glorious silver embroidery and fleecy fabrics that are sure to turn heads. The heavy zari work on the long shirt,...

Brand:Asim Jofa Fabric:There is something hypnotic and alluring about this black chiffon peshwas from 'The Meerub' collection, worn with elegance and grace by Yumna Zaidi. The floral embroidery, crafted in a glittering golden hue, is like a mesmerizing dance of...

Brand:Asim Jofa Fabric:Yumna Zaidi personifies elegance in 'The Meerub', a stunning collection that encapsulates the beauty of tradition with modern fashion. This exquisite pink ensemble features delicate net fabric, intricately adorned with white threadwork, silver sequins, and crewel embroidery. The...

Brand:Asim Jofa Fabric:This ensemble from ‘The Noorie’ is the unique piece of the collection showcased by Minal Khan. The composition of this ensemble is a captivating duet between the hues of black and maroon. The interplay of chiffon and silk...

Brand:Asim Jofa Fabric:Make everyone's eyes turn on you as you enter the ballroom with this eye-catchy delight! The rich apricot hue of the chiffon center panel is perfectly complemented by the vivacious magenta organza border for the sleeves, front, and...

Brand:Asim Jofa Fabric:A divine look with evergreen combination of Ivory and black from ‘The Meerub’ by Asim Jofa is a celebration of contrasts and balance. The base of ivory symbolizes purity and innocence, while the intricate embellishment and embroidery in...

Brand:Asim Jofa Fabric:Like a flower in bloom, Yumna Zaidi blossoms in ‘The Meerub’ embroidered chiffon ensemble, She shines with elegance and grace in every part of this powder pink and mehendi hue ensemble. The neckline is a jewel, sparkling bright...

Brand:Asim Jofa Fabric:Dazzle in this chartreuse shade - Paper cotton shirt and dull satin trouser combo from ‘The Noorie’ are elevated with delicate embroidery and zari line chiffon. The embroidered neckline and chaak for front, as well as the all-over...

Brand:Asim Jofa Fabric:Like the bloom of a camellia rose in the first light of dawn, Saboor Aly graces the catwalk in 'The Maahru.' This ethereal collection shimmers with the brilliance of a thousand stars, its delicate chiffon caressing the skin...

Brand:Asim Jofa Fabric:Adorn yourself in the lush, verdant hues of this Olive Green ensemble from ‘The Meerub’, modeled by the graceful Yumna Zaidi. Like the leaves of a flourishing tree, the ethereal Chiffon Georgette shirt, embellished with intricate embroidery on...

Brand:Asim Jofa Fabric:In this dark mauve ensemble, Yumna Zaidi exudes an aura of luxury and refinement. The shirt is a jewel of embroidery on the front and back, a delicate neckline and a border for the hemline and chaak. The...

Brand:Asim Jofa Fabric:Minal Khan keeping it classy in this sand beige ensemble is like a shimmering oasis in the desert of fashion. The golden embroidery is like rays of sunlight on the sand, illuminating your path to greatness. With its...

Brand:Asim Jofa Fabric:Charm like Saboor Aly in this vibrant jam hue ensemble is the perfect statement piece for gorgeous Pakistani ladies. Every aspect of this ensemble is thoughtfully designed, from the ankle-length shirt with its intricate golden zari work and...

Brand:Asim Jofa Fabric:Radiant petals blossom into a garden of delight, adorning the stunning chiffon georgette shirt of 'The Meerub' collection. With an ankle-length cut and heavy embroidery, this piece is a true masterpiece. Modeled by the exquisite Yumna Zaidi, this...

Brand:Asim Jofa Fabric:Black is the canvas and the embroidery is the paint in this ensemble from ‘The Maahru’ that features paper cotton shirt and poly lawn trouser. Adorn with intricate sequins and threadwork in deep magenta, like the brushstrokes of...

Brand:Asim Jofa Fabric:In a sea of muted hues, this teal ensemble is a rare gem that sparkles with the vibrancy of a mermaid's tail. With crewel embroidery in heavy golden zari, it glimmers like the sun-kissed ocean at dawn. The...

Brand:Asim Jofa Fabric:In this striking ensemble of ‘The Noorie’, the pick of Crayola peach is simply sublime. The poly lawn shirt and trouser are made more appealing by this particular hue, creating a truly captivating look. The piece is embellished...

Brand:Asim Jofa Fabric:Syra Yousuf paints a fetching picture dressed in a long shirt of deep decadent brown lawn base bustling with a colorful floral pattern using aqua,rust,mustard with framed with golden zari & sequins ending in heavy hemline adorned with...

Brand:Asim Jofa Fabric:Looking regal clad in this stunning design Iqra Aziz sets major traditional goals. The vibrant magenta shirt is fashioned in a center & side panel style heavily embroidered with beige thread and Indian gold zari & spangles uplifted...

Brand:Asim Jofa Fabric:This beautiful mustard gold color comes alive with ethnic motifs embroidered all over incorporating shiny lorex with inserts of rust ,deep rust & magenta color threads worked harmoniously to create blocked borders complementing this sunny hue. A burnt...

Brand:Asim Jofa Fabric:Nailing this traditional look to perfection Syra Yousuf fits perfectly in this colorful background. Intricate embroidery decorates the rich red base worked with glinting 5mm sequins adding the bling to this stunning composition. Deep red embroidered chiffon dupatta...

Brand:Asim Jofa Fabric:This unique combination of black & muted mauve looks perfect. The shirt is heavily embroidered using a mix of beige,dull green, mauve & deep purple threads with two toned zari. Front & back is heavily decked with foliage...

Brand:Asim Jofa Fabric:Ramsha Khan stuns clad in this green attire. Elaborately embroidered shirt is executed in a bold composition ending in an assortment of three borders arranged symmetrically to give this design its distinct flair. Deep purple embroidered chiffon dupatta...

Brand:Asim Jofa Fabric:Syra Yousuf seems to have stepped out from the era of Lukhnawi Nawabs with her majestic stance & timeless charm. An ethereal ensemble fashioned on raw chanderi lawn rendered with chikankari embroidery technique endowed with matte gold 5mm...